Media Manager (M/F)

Your mission

• Define and implement media strategies aligned with TAG Heuer ‘s global marketing strategy
• Develop and manage media briefs, guidelines (including digital), and creative adaptations for various media
• Analyze media campaign performance, produce detailed reports, and leverage data metrics for continuous improvement
• Structure and implementation of brand naming convention across all functions and channels
• Orchestrate assets with partners (monitoring the calendar and sending assets)
• Coordinate the proper deployment of the landing pages and local languages with local markets
• Collaborate with internal teams (Content, brand, ecom) and external partners (agencies, publishers)
• Conduct competitive analysis, stay updated on media sector trends, and manage the media budget to optimize ROI

Your profile

• You have a master’s degree in marketing, Communications, Digital. Experience as a social media or media agency is a plus
• You are fluent written and spoken English language skills. French is appreciated
• You have experience in online and offline media campaigns development, execution, and implementation
• You have the ability to collaborate with internal and external cross-functional groups
• You have strong project management skills and excellent presentation and organizational skills
• You have a passion for the watch industry, new technologies and motorsport. Ideally you have already been immersed in the world of culture, lifestyle, tech, and sports media
• You have an analytical mindset with problem-solving skills
• Advanced knowledge of common analytics & social media tools (such as Google Analytics, FBM, Emplify, IAS etc.) is a plus
• You are curious, creative, and out-of-the-box thinker, highly motivated personality with a can-do-attitude
• Passionate about communications and how to engage with different audiences
• A great team player and inclusive member of the team